Saavn’s Brand marketing Strategy with Ranbir Kapoor
Saavn is a music streaming website of English, Bollywood and regional Indian music. Though it was launched in the year 2006, the brand got its name coming up after a
Sania Mirza Vs Hugh Jackman – Who give more ROI to an Indian brand?
We are always searching for something, if you know what someone is searching for then you understand him better. If you can know what a nation is searching for then
Developing a global digital strategy
How does a global company take advantage of digital technology? Johnson & Johnson’s vice president of digital strategy, Gail Horwood, explains. Addressing the talent challenge Johnson & Johnson’s vice president