Find answers to your toughest problems. Consume data and strategise. Consumer behavior, web analytics, crm, social data or just any data set, we draw out the right insights and foresights.
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Cut the overheads and housekeeping troubles. With our expertise at your service, you can concentrate on the things that need your attention the most.
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Refine your digital marketing efforts with our data decision engine. Strategise and optimise continuously after every move.
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The author describes a digital strategy framework to make sense of digital disruption. Mckinsey has been working with executives to identify threats and opportunities in digital space. Organisational situation assessment is very important for any disrupt digitally.
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Flipkart re-launched their mobile website on November 10, 2015 ditching their ‘app only’ strategy they have announced in early 2015. We have covered why this is a bad move when they did it. We thought to do a follow-up post, and look at the importance of creating omnichannel customer experience. India is accruing mobile Internet […]
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Being a marketer for the past eight years, I try to learn new things and apply new strategies for my clients. I never thought I would exploit a marketing tactic intelligently to get more rewards while booking an air ticket online for my wife who is coming to India to attend my brother’s wedding in […]
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